"Suja" said in rec.pets.dogs.behavior:

Thankfully, the 'Ooh, Shiny!' factor is still at play, so
there are opportunities to reward appropriate behavior, but
he is pretty insistent that the world love on him. Now,
dammitt!!

I certainly understand the above. It's also an issue that so
many people are willing to totally undo all sorts of your
training because "oooooh, a puuuuuppy".

*Later* it's called proofing.

--
--Matt. Rocky's a Dog.